Are delivery logs generated for a direct mail delivery?

Delivery logs are indeed generated for direct mail deliveries in Adobe Campaign Classic. These logs provide valuable insights into the direct mail process, documenting details such as when the delivery was sent, its status, and any related information essential for tracking the campaign's performance. This data can help marketers analyze the effectiveness of their campaigns, understand response rates, and refine their strategies for future direct mail initiatives.

The generation of delivery logs for direct mail campaigns ensures that users have comprehensive visibility into all aspects of their marketing efforts, supporting better decision-making based on performance metrics across different channels. This feature highlights the platform's capabilities in managing and optimizing various campaign types, not limited to just digital communications like email.