Part of a campaign request is to provide counts for each customer target group in a campaign. Which is the best approach to build a workflow to accommodate this request?

Using individual processes within a workflow to count each segment and show a trickle down of records is the most effective approach to accommodating the campaign request for counts for each customer target group. This method allows for a more organized and structured workflow where each segment can be accurately counted and tracked.

By utilizing individual processes within a single workflow, you streamline the management of these counts. It makes it easier to visualize and adjust each segment as needed without the necessity of creating separate workflows for each target group. This can save time and effort while also ensuring that all counts are gathered in one comprehensive view. It facilitates better data management and reporting, as you can pull insights from a single workflow rather than having to correlate data from multiple separate workflows.

This approach also allows for easier maintenance and modification. If changes need to be made to specific segments, they can be done through individual processes without the risk of affecting the entire campaign.

The other options may not be as efficient or organized for this specific need. Combining code regardless of the request can lead to confusion and inaccurate counts. Building individual workflows for each target group would complicate the overall campaign management, while pulling information from outside the campaign tool could lead to data synchronization issues and is less effective for immediate reporting within the workflow.